About
We built the platform. You build the directory.
ClientBuilder.Pro is operated by MK153 Inc in San Diego. We spent two years building marketing systems for local businesses one at a time, and concluded that the one-at-a-time part was the problem.
The usual way to grow a business like ours is to hire salespeople, put them on salary, and raise money to cover the gap until they pay for themselves. Our largest competitor in the restaurant vertical raised $240 million partly to do exactly that, and it works — it is just an expensive way to reach a plumber in Tulsa.
We took the other route and built software instead. ClientBuilder.Pro is self-service: for $97 a month you get a landing page, a directory and a domain you name, and you fill it with the businesses you choose. Nobody has to sell you a territory, and you are not waiting on us to set anything up.
The part software cannot do for you is knowing which businesses belong in it. That judgement is the whole asset, and it is why the person who already knows a trade beats a scraper every time. We are not going to pretend otherwise, or sell you a database and call it a business.
We built several directories before we built this — Premium Roast Coffee, scratch and dent appliances, diesel mechanics, bin stores, foreclosure agents — and the platform is what came out of running them. Every part of it exists because one of those needed it. That includes the upgrades a listed business eventually asks for: a better spot, a review system, a site. Those are tools in the platform, built and charged for by the person who owns the directory.
What we believe
Four positions, and each one costs us something.
You own the client
We never contact the businesses in your directory, we never sell to them directly, and we are not in the invoice. If you leave, they are still yours. This costs us the option of ever going retail in your market.
Nobody gets a territory
Exclusivity would be easier to sell, but it caps the whole niche at however many metros are worth working and lets one dormant partner freeze one. We would rather compete honestly and publish an occupancy board.
Review requests are never filtered
Routing happy customers to Google and unhappy ones to a private form is review gating, and Google prohibits it. Our system has no setting for it. This loses us sales to competitors who do offer it.
We say what is not built
Two of the 5 services in the catalogue do not exist yet, and the site says so on every page that lists them. Finding that out after paying us would be worse for everyone.
The company
Who you would be dealing with.
ClientBuilder.Pro is operated by MK153 Inc, a California corporation doing business as ClientBuilder.Pro, founded and run by Mike Kwak. It is a small company, and when you email us a person answers.
MK153 Inc, d/b/a ClientBuilder.Pro7750 Dagget St. #208
San Diego, CA 92111
United States
Want a directory?
Pick the trade you know and the metro you would work, and start building. Nothing to apply for and nobody to wait on.